Q4: key dates for affiliate success
With Q4 just around the corner, now is an excellent time to start planning ahead to capitalise on key shopping dates throughout the period. While e-commerce businesses are already putting …
Capitalising on trends to maximise your outreach
No matter what industry your brand falls into, new trends are constantly emerging. Whether it be a new lifestyle fad, a celebrity trend or an increased demand for sustainability, brands …
A month in review: how April looked for Converzion
March saw the world as we know it turned upside down. As with all businesses, both the Converzion team and our clients had to pivot strategy. While there was a …
Boosting Your Sales in Q4
During a busy Q4 encompassing Black Friday and Cyber Monday sales, Christmas promotions and New Year sales, the start of the year often comes with a sigh of relief for …
Understanding the Affiliate Funnel and Customer Journeys
In our last blog post, we detailed everything you need to know about choosing the right publisher for your brand. This week, we’re delving a little deeper as we look …
Black Friday: boosting sales and presence
You might be reading this thinking we’re a little early to the party. But we can assure you that brands are already working on their Black Friday strategy. As always, …
Affiliate Marketing in the Fashion Industry
Whether you’re a retailer or publisher within the fashion industry, if you’re not familiar with affiliate marketing as of yet, you should be! Online fashion is booming, and you could …